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MLT Newsletter

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March 2000

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Headlines

1

The Organic Reastaurant
"California Club"


You can enjoy the taste of American foods at this new cozy restaurant in downtown Tokyo. With his creative cooking by our Chef Shiba, the restaurant uses highly qualified fine ingredients from California, New Zealand and locally from Japan

2
"California Club" now listed at the major Internet Web sites
The most famous web restaurant mall in Japan called "Gourmet Navi" sponsored by NKB Corp., our California Club is now registered in its search engine. Ii is also available at the "Tokyo Restaurant Guide" where CalifClub receives high rating.
3
A magazine in Tokyo called  "Mens Extra" featured Organic Reataurant boom in California.
You need a reservation for 3-months in advance, the organic restaurants in the Bay area enjoy its booming business as more people wish to enjoy "Organic Restaurant Foods" in Sonoma, Berkeley and San Francicsco.
4
"Organic" Related Links


Valuable URLs relative to "Organic" industry are available by clicking this page.


1 The Organic Reastaurant "California Club"

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An English translation may be added when available


2 California Club now listed at the major Internet Web sites

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wpe25F.jpg (7471 バイト) Organic Restaurant "California Club" in Tokyo Downtown

The clear blue skies, bright sunshine, and abundance of nature of Rocky mountains around will charm people. This is what California is and we now bring this wonderful natures to Japan with its suberb fine foods. A good comination of Japanese delicacies with the taste of Pacific Westcoast, the restaurant will undoubtedly charm anyone in the town. Please enjoy the tasty chicken, beef and seafood with good wine.
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An English translation may be added when available



3
A magazine in Tokyo called  "Mens Extra" featured Organic Reataurant boom in California.

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(From left: Alice, Bob and Tom by Mens Extra magazine)

These contents are a partial extraction from the web sites available at Chez Panisse and The French Laundry.


ABOUT CHEZ PANISSE

Chez Panisse opened its doors in 1971, started by Alice Waters and an assortment of idealistic friends. A neighborhood bistro named after a character in Marcel Pagnol's 1930's trilogy of movies ("Marius," "Fanny," and "Cesar"), the Restaurant and Cafe are a homage to the sentiment, comedy and informality of these classic films.

From the beginning, Alice and her partners tried to do things the way they would like them done at a dinner party at home. The Restaurant downstairs has always offered only one fixed-price menu, of three to five courses. The menu changes every night, designed to be appropriate to the season and composed to show off the finest ingredients obtainable. The Caf
e upstairs serves both lunch and dinner from an la carte menu that also changes daily.

Alice and Chez Panisse have become convinced that the best-tasting food is organically grown and harvested in ways that are ecologically sound, by people who are taking care of the land for future generations. The quest for such ingredients has largely determined the restaurant's cuisine. Chez Panisse has tried for years to make diners here partake of the immediacy and excitement of vegetables just out of the garden, fruit right off the branch, and fish straight out of the sea. In doing so, Chez Panisse has stitched together a patchwork of over sixty nearby suppliers, whose concerns, like the restaurant's, are environmental harmony and optimal flavor.


Please visit "Chez Panisse" home page at http://www.chezpanisse.com/main.html


The French Laundry

Thomas Keller is chef and owner of The French Laundry in Yountville, California.

Keller, renowned coast to coast for his innovation and dedication, has received numerous accolades throughout his career. Most recently he was named 1997 "Outstanding Chef: America," and last year was named 1996 "Best American Chef:   California" by the James Beard Foundation. Keller also received Restaurants & Institutions' 1996 Ivy  Award. The French Laundry has been praised by Esquire, Gourmet, Food & Wine, Bon Appetit, New  York Times, Los Angeles Times, San Francisco  Chronicle and Wine Spectator, to name a few. In addition, Keller has been chosen as a spokesperson for the California Milk Advisory  Board for 1997 and 1998.

Born in Southern California, Keller, 41, is a veteran of many of the great restaurant kitchens of the world. He first gained recognition at La  Reserve and Restaurant Raphael in New York, where he earned national exposure. To further his expertise, he moved abroad and served an "estagiere" apprenticeship throughout France in the kitchens of Guy Savoy, Michael Pasquet, Gerard Besson, Taillevant, Le  Toit de Passey, Chiberta and Le Pre Catalan.

After Keller returned to New York he opened Rakel, where he received front page coverage on New York Magazine's "Ask Gael" issue. Four years later, Keller moved to California and joined the Ayala Hotel Group as executive chef of Checkers Hotel in Los Angeles.

Keller purchased The French Laundry in 1994, with the goal of creating a three-star country French restaurant in the heart of the Napa Valley. Keller's restaurant offers a sublime dining experience set in a charming turn-of-the-century stone building, surrounded by lush gardens.  In addition, Keller is the founder and owner of EVO, Inc., a nationally distributed retail line of premium California olive oils and vinegar.

Please visit "The French Laundry" home page at http://www.sterba.com/yountville/frenchlaundry





4 Organic Related Links

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Please Click here



(From the Editor: March 2000)

The restaurant business in Tokyo Nihonbashi has opened a new door and given us a new business dimension to MLT as we are directly exposed to the consumers. We serve "Petaluma organic chicken" as well as natural beef from New Zealand and other healthy ingredients such as seafood(fish, shrimp, clam etc.) from Hokkaido while it present us a great opportunity to learn more about food business.   The main theme is still "Organic" and we have named this restaurant as "Organic Restaurant" similar we can see locally here in California particularly northern California, the Bay area.

MLT continues its efforts to keep updates on relative business information about the industry and hopes to bring readers with more valuable and interesting information. We target all our time and effort to "organic" foods so as to keep our eyes on "healthiness, freshness, cleanness" of our quality life today. And we always appreciate your support and welcome your comments and suggestions, thank you.

(Past Issues)


2000 -Jan
1999 -Dec -Nov -Sep -Aug -Jul -Jun -May -Apr -Mar -Jan
1998 -Dec -Nov



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